PDF) Virtual brand community engagement practices: a refined typology & model
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PDF] Online brand community engagement: Scale development and validation | Semantic Scholar
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PDF] Online brand community engagement: Scale development and validation | Semantic Scholar
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Online brand community engagement framework | Download Scientific Diagram
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PDF] Online brand community engagement: Scale development and validation | Semantic Scholar
JTAER | Free Full-Text | Measuring Customer Engagement in Social Media Marketing: A Higher-Order Model
Consumer engagement in an online brand community - ScienceDirect
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PDF) Consumer engagement in online brand communities: A solicitation of congruity theory
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PDF] Online brand community engagement: Scale development and validation | Semantic Scholar
Customer Engagement in an Online Social Platform: A Conceptual Model and Scale Development | Semantic Scholar
A continuum of engagement: A focus on the individual to a focus on the collective | Sustaining Community
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